The RTP|Interactive team provides the leadership and the creative, technical, and tactical skills necessary to identify the best execution of your website goals.
Here is a list of the products and services we offer to get you those results:
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Website Design & Development
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Information Architecture & Navigation Development
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Usability Analysis
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RTP's Content Management Platform
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Interactive Flash Maps
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System Integration
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eCommerce
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Email Marketing & Campaign Management
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Hosting
Website Design & Development: We take a holistic view of your goals and apply our design expertise to creating the ultimate experience for your guests. We consider functionality, aesthetics, ease and speed of navigation and e-commerce goals and tie them into one total package for you. We know your business depends on a premium website and we deliver that with creativity, strategy and great attention to detail.
Content Management & Maintenance: Dynamic content is the lifeline of a website. Websites need fresh copy and images that are updated on a regular basis. Managing content should be easy. We have developed a powerful "one-of-a-kind tool" that is just that simple. Our content tool leverages basic word processing skills and requires little to no additional training for staff. We put the power of managing content into your hands.
Programming & Web Based Applications: Computer Programming is all about solutions. The architecture and user interface applications of your site are critical to your success, and we offer a variety of options to address your needs. Among those offerings are:
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ASP and CFM programming
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Robust Database Development (query, search and archive functions)
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Flash, QuickTime, Windows Media Player and Multi Media applications
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E-commerce applications
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Online Reservations Systems
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Email Blast Programs
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HTML Newsletters
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Intranets
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Integration with Offline databases and systems (IDX, AS400, Wells Fargo, etc)
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Secure shopping cart
Search Engine Marketing: Building and/or designing your website is only half the battle. Our seasoned online media team is focused on providing a steady stream of customers to your website using proven marketing vehicles. Protecting our clients from wasting precious marketing dollars on the latest trend marketing solutions is a top priority. We start every client with the basics of search engine optimization and pay-per-click opportunities from the start because that is what works today. We currently advise a diverse group of online advertisers, enabling us to learn from each relationship and stay on top of the trends. By working with us, you indirectly gain the knowledge of what works, instead of having to test out the array of options on your own.
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Keyword review and analysis
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Proper, thoughtful site submission
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Search engine solutions which monitor your pay-per-click listings 24 hrs/day and can guarantee placement of 95-97% of domestic searches for virtually any desired keyword or phrase.
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In-depth monthly reporting and optimization of your campaign including valuable ROI-based strategies and analysis.
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Many of our solutions are automated, allowing us to offer great value compared to time consuming, manual options.
Online Advertising and Media Strategies: What value is your website to your business if it's well designed but doesn't attract visitors? Media placements, such as banner ads and rich media formats, can be used effectively to drive customers to your site. Our online marketing experts can help you with an online marketing strategy that will help you efficiently and effectively achieve your marketing goals.
User Navigation Analysis: We design and develop with a focus on your user. Your site is built to allow your customers to find the information they need and accomplish what they want to do efficiently. Our team of Information Architects works directly with you to understand your business goals and your users needs and to translate these into an interactive presence that produces your desired results. Our usability services can help you improve an existing site or design a brand new site that is built around the desires of your customers. We offer:
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User profiling including focus group research and user surveys.
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Usability reviews of existing sites or prototypes.
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Usability testing throughout the development of your site.
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A thoughtful, user centric organization of the information and interactive elements of your site to provide the most seamless customer experience.
Hosting: We own and operate proprietary servers, and employ System Administrators to operate over 600 websites continuously, 24 hours a day. Our hosting service includes:
